Social Media Plan
Generate a social media plan
PBHL-H432, Health Care Marketing
This artifact highlights my proposed social media plan and post ideas for my vaccination program at IU Indy. It focuses on how I would use social media to promote awareness, encourage students to get vaccinated, and make the information more accessible and engaging on campus.
What I learned
I picked this assignment because it felt like something I could actually use in real life, not just a class project. I worked on a social media plan for a vaccination program at IU Indy, and it made me think more about how you actually get people’s attention with health information. I learned a lot about how wording and visuals matter if you want students to actually care or pay attention.
Program Competencies
learning objectives of PBLH-H432: Health Care Marketing​
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Demonstrate behaviors that align with ethical, legal, and professional standards.
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Develop leadership skills to ensure all team members are valued, inspired, and respected.
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Describe the structure and functioning of health delivery, public health, and health services organizations and the importance of a population health perspective.
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Apply quality, strategic planning, management, organizational behavior, marketing, and human resource theories and tools to manage organizational resources, confront industry challenges and improve outcomes in health organizations.
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Apply data and health information technology to inform organizational performance and decision making.​